With air conditioning, 3-spoke multifunction steering wheel with 12 function buttons, steering column adjustable in height and longitudinal direction, green-tinted heat-insulating glass, Audio 20 CD radio with dual tuner, colour display and MP3- WMA- AAC-capable CD drive, six speakers as well as Aux-in socket and USB interface in the centre armrest for external audio and video devices, even the standard equipment of the new CLA-Class is particularly generous. A colour display between the two large dials in the instrument cluster is likewise standard ex-factory for the CLA.

In addition, numerous driving assistance systems offer support for the driver. Standard-fit features for the coupé include ATTENTION ASSIST drowsiness detection and radar-based COLLISION PREVENTION ASSIST with adaptive Brake Assist, which now helps to protect the CLA from collisions from a speed of only 7 km/h (previously: over 30 km/h).

With the equipment lines "Urban" and "AMG Line", three design packages and optional extras, it is possible to individualise the coupé further.

The "Urban" equipment line can be combined with all the engine variants, except the CLA 180 BlueEFFICIENCY Edition. Its dynamic impression comes courtesy of the sports seats with their upholstery in ARTICO man-made leather/Corumba fabric. Seats, armrests, multifunction steering wheel and gearshift lever are in nappa leather. The 3-spoke leather steering wheel features perforations in the grip area. The seating comfort package, the multifunction switch on the centre console and the 12-V power outlet in the vehicle rear are all part of the standard equipment scope. Trim elements in silver wave-look (alternatively anthracite wave-look), with matching air outlet vents with nozzle ring and cross in silver chrome. Characteristic exterior features are the diamond radiator grille (with black pins, silver-coloured louvre and insert in silver chrome) as well as the twin-pipe exhaust system with rectangular-section tailpipe trim in polished stainless steel. A sports suspension with lowered vehicle body are standard features, however, a comfort suspension is also optionally available. The "Urban" design and equipment line rolls on 5-spoke 18-inch himalaya-grey light-alloy wheels.

"AMG Line" is the name of the second equipment line, available for all the versions of the vehicle with the exception of the CLA 180 BlueEFFICIENCY Edition. Here the emphasis is on the colour red: in the contrasting topstitching on the sports seats (upholstered in ARTICO man-made leather/DINAMICA microfibre), the multifunction sports steering wheel in nappa leather with flattened lower section, and the armrests. Matching these appointments, the stainless steel sports pedals with rubber studs. This line features trim elements in light-tone longitudinal-grain aluminium. And the exterior is quite as sporty, too: the "AMG Line" features a twin-pipe exhaust system with rectangular-section tailpipes in polished stainless steel, a diamond-pattern radiator grille with silver pins, 5-twin-spoke AMG 18-inch titanium-grey high-sheen light-alloy wheels, AMG bodystyling (front and rear aprons, side sill panels). If the customer chooses the "AMG Line", he or she will also receive a CLA-Class with sports suspension and lowered vehicle body, perforated front brake discs and front brake callipers with "Mercedes-Benz" lettering.

Three design packages, "Exclusive", "AMG Exclusive" and "Night package" offer further individualisation possibilities. The "Exclusive" package which can be chosen in addition to one of the two design and equipment lines, with its extremely select, high-level interpretation of this vehicle segment does all honour to its name, with sports seats upholstered in leather, dashboard and door centre panels in ARTICO man-made leather and trim elements in trapezium-grain aluminium. The beltlines are also in ARTICO man-made leather. A 3-spoke leather-clad steering wheel with 12 function buttons is standard equipment, as is the 4-way adjustable lumbar support for the front seats and the seat heating. The locking system includes an infra-red receiver in the driver's door as well as the convenience closing system that allows the side windows and the panoramic sliding sunroof to be comfortably opened and closed using the car key.

The "AMG Exclusive package", which is only available in conjunction with the "AMG Line", features the following details:

The "Night package" is based on the "Urban“ or "AMG Line" design and equipment lines, and offers this special exterior features:

The CLA-Class is optionally available with bi-xenon lights instead of halogen lights. Bi-xenon lights are furthermore optionally combinable with the Intelligent Light System (ILS). ILS, which is familiar from other Mercedes model lines, comprises bi-xenon headlamps with variable light distribution and dynamic headlamp range for country roads, motorways and dense fog, Adaptive Highbeam Assist, active light function, LED daytime driving lights and headlamp cleaning system.

In conjunction with "AMG Line", the ILS customer receives a car featuring red headlamp internal rings that enhance the "angry look" and remind one of the red eyes of the Concept Style Coupé

A further highlight is the electric panoramic sliding sunroof with electric roller sunblind featuring obstruction sensor

The Light and Sight package comprises the following details:

A reversing camera is optionally available starting with the Audio 20 CD. This is activated automatically when reverse gear is engaged. It supports the driver during lengthways and crossways parking manoeuvres by means of static and dynamic guide lines indicating the vehicle's line of travel and clearances. Active Parking Assist offers even greater comfort here (see section "Driving assistance systems").

As standard equipment on board every CLA-Class, there is a THERMATIC manual-control air conditioning. The THERMOTRONIC two-zone automatic climate control system is available as an option. Further optional extras include, among other things, front seats with Memory function, automatically dimming interior and exterior mirrors, an auxiliary heating system, a folding trailer coupling (from June 2013) and a stowage facility package. The latter consists of a spectacles compartment in the overhead control panel, stowage boxes beneath the front seats, a 12-V power outlet and luggage nets on the front seat backrests and at the sides of the front footwells.

With the CLA-Class, Mercedes-Benz continues its series of exceptional Edition 1 special models. Limited to the first year after market introduction, the Edition 1 combines special equipment features that underscore the sportiness and exclusivity of the four-door coupé. These features include paint finishes in mountain grey, night black, cirrus white or designo polar silver magno (due to be available from the 3rd quarter of 2013). AMG front and rear aprons and side sill panels in combination with the black-painted multi-spoke AMG light-alloy wheels create a powerful presence. The diamond radiator grille in silver features a black louvre and chrome inserts. Bi-xenon headlamps are standard, as is the sports suspension with lowered body.

Exclusively reserved for the special model: the NEON ART interior, with sports seats upholstery in black leather/DINAMICA microfibre, yellow topstitching providing a very special contrast. Dashboard and beltlines are in ARTICO man-made leather with yellow topstitching in wrap-around look. Trim elements in longitudinal-grain aluminium and a 3-spoke nappa leather multifunction sports steering wheel with a flattened lower section and perforations in the grip sector all round off the vehicle's dynamic presence.