Dr Dieter Zetsche, Chairman of the Board of Management of Daimler AG and Head of Mercedes-Benz Cars: "Globally we have already sold over eleven million E-Class Saloon models, and more than a million E-Class Estate models. And with the new E-Class we will continue to build on this success as it is ideally placed to enable us to do so. It features exemplary efficiency and environmental compatibility. It allows us to offer a petrol model for the first time in this segment which falls into efficiency class A, something which virtually all of the diesel models also achieve. In addition, the new E-Class offers some unique assistance systems which are helping to bring the vision of accident-free motoring closer to reality. We are also honouring the claim made by Gottlieb Daimler with the new E-Class: the best or nothing." 

Dr Joachim Schmidt, Executive Vice President Mercedes-Benz Cars, Sales and Marketing: "With the new E-Class we are setting down clear markers in the areas of safety, design and efficiency. It brings lots of technical innovations to the road and is without doubt the best E-Class ever. This is also reflected in its design and lovingly revised interior. As a result, in visual terms it brings a breath of fresh air to the luxury class. The "E" therefore continues to stand for the leading position in this demanding segment."  

Professor Dr Thomas Weber, Member of the Board of Management of Daimler AG, responsible for Group Research and Mercedes-Benz Cars Development: "The new E-Class represents a major step forward in every respect. The design elicits plenty of emotion, causing a stir in its segment. Its technical highlights are unique. For example, new and improved assistance systems from the upcoming S-Class take the burden off the driver by automatically keeping the vehicle in its lane and also tracking traffic in tailbacks. For the first time, there are also systems that can prevent accidents involving crossing traffic or pedestrians. What is more, with its new engines the E-Class achieves optimum values in terms of efficiency, offers an infotainment system with internet, and boosts safety when driving at night thanks to advanced LED headlamps and permanent high-beam with no dazzling. The E-Class is a high-tech package – and a very attractively packaged one at that."