OverviewMercedes-Benz and smart at CES 2017: Mercedes-Benz and smart present the futureMercedes-Benz at CES 2017: Concept EQMercedes-Benz at CES 2017: EQ – the new brand for electric mobilityHolistic concept for greater well-being and fitnessMercedes-Benz at CES 2017: Connectivitysmart at CES 2017: smart "ready to" servicesMercedes-Benz at CES 2017: Vision Van

Mercedes-Benz at CES 2017: EQ – the new brand for electric mobility

Jan 5, 2017
Stuttgart/Las Vegas

christin.c.mueller@mercedes-benz.com
luise.niemsch@mercedes-benz.com

The company is bundling its entire know-how around the intelligent electric mobility of Mercedes-Benz Cars under the brand name EQ.

  • EQ is the new electric mobility brand of Mercedes-Benz.
  • The name EQ stands for "Electric Intelligence" and is derived from the Mercedes-Benz brand values of "Emotion" and "Intelligence".
  • The new EQ brand encompasses all key aspects of customer-focused electric mobility and extends beyond the vehicle itself.
  • EQ offers a comprehensive electric mobility ecosystem of products, services, technologies and innovations. The spectrum ranges from electric vehicles and wallboxes to charging services and home energy storage units.
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The navigation system on board the Concept EQ is based on the HERE map platform and offers a unique 3D view. The system employs the GPU technology from NVIDIA to this end.
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