Did you know that...
…the near-series study "Vision A 93" provided an initial preview of the A-Class at the IAA show in 1993? Using the slogan "New ideas are what the country needs", Mercedes-Benz presented the public with a vehicle concept not typical of the brand in Frankfurt. Which immediately led to the discussion: can this be a true Mercedes-Benz? Visitors to the show were asked for their views, and these turned out to be very positive: around 80 percent liked the idea of a compact Mercedes-Benz along the lines of the Vision A 93.
…the success story of the compact cars from Mercedes-Benz already began 20 years ago, with the launch of the first A-Class? 5,555,555 Mercedes-Benz compact cars have been delivered worldwide since October 1997 - of which three million alone were A-Class models.
…in 2017 more than one in four Mercedes-Benz cars sold was a compact model? In the year preceding the major model change of the A-Class, over 620,000 customers around the world were able to take delivery of their new A- or B-Class, their CLA, CLA Shooting Brake or GLA.
…the A-Class now offers Intelligent Drive at S-Class level? As standard, Intelligent Drive is not only able to brake for vehicles, but also for crossing pedestrians, and with extended Blind Spot Assist also warn against passing cyclists for the first time when stationary. And as the first model in its class, it is available with an extensive Driving Assistance package.
...in the raised position, the optional panoramic sliding sunroof automatically adapts to the vehicle speed? This happens in three stages. Other features include convenience closing using the air recirculation switch, automatic rain closing and the electronic sunblind.
…a heated multifunction steering wheel is also optionally available for the new A-Class? On cold days the heated steering wheel rim quickly warms the grip area of the steering wheel. Other cosy optional equipment: seat heating for the driver and front passenger, auxiliary heater and the two-zone automatic climate control system THERMOTRONIC.
…Adaptive Highbeam Assist Plus dims the headlamp beams when highly reflective traffic signs are approached? Adaptive Highbeam Assist Plus is able to switch off the 18 LEDs in each headlamp individually. This enables the cone of light to exclude oncoming traffic or vehicles ahead. It is available in combination with MULTIBEAM LED headlamps.
…the run-flat tyres (optional equipment) are constructed of two layers in the interests of ride comfort? In addition to the rigid layer for the tyre's structural function, there is a softer layer for smooth driving. Depending on the vehicle load, these tyres enable the vehicle to travel up to another 80 kilometres at a maximum of 80 km/h after a puncture.
…the introduction of the new A-Class in 2012 significantly contributed to a more youthful Mercedes-Benz brand image? In Europe the average age of drivers owning a new A-Class is more than 10 years less than for drivers of the preceding model series. In China one in three customers were under the age of 30.
…the A-Class has a particularly high capture rate? In Europe in 2017, more than 60 percent of A-Class customers previously drove a competing brand.
…the compact car segment around the A-Class is being expanded further? The family of compact cars currently consists of five models: A-Class, B-Class, CLA, CLA Shooting Brake, GLA. In future there will be eight models.
…in 2018, production of the new compact car family will commence in five plants on three continents? The Rastatt plant in Germany will kick off, followed by start-ups in Hungary, Finland, Mexico and China.